Compound Sportswear · HubSpot Sales Management Dashboard

Pacing Into the Season

Closed-won across all pipelines, 2025 vs 2026. More deals, smaller deals — and 56% of the year still hasn't happened.

Revenue · Jan 1–Sep 15$1.366M −6.1% vs $1.455M in 2025
Deals won · same window563 +8.3% vs 520 in 2025
Average deal size$2,427 −13.3% vs $2,799 in 2025
Still to come · Sep 16–Dec 3156% of last year's $3.31M landed in this window

The whole gap is price, not activity.

You are winning more deals than last year at a higher win rate (64% vs 60%) and creating them just as fast. Revenue is down only because the average order fell $372. Multiply that shortfall across the 563 deals already closed and you get $209K — more than twice the $89K you are actually behind. Activity is covering for price; it cannot cover for it through Q4.

01 · Month by month

2025 set the shape. 2026 is tracking it — one tier lower.

Solid bars are closed-won revenue. September 2026 is complete only through the 15th; the outlined extensions on Sep, Oct, Nov and Dec are the targets required to finish level with 2025.

2025 actual 2026 actual 2026 target to match 2025
Closed-won, USD

02 · August & September

August was your best month against last year. September is giving it back.

August · ahead

$216,100 vs $133,560 — up 62%

102 deals against 58, the largest year-over-year gain in any month. August is now your third-biggest month of 2026 and it beat last August by more than the entire June shortfall.

Deals won102  /  58  +76%
Average deal$2,119  /  $2,303
Deals created196  /  211
September · behind

$117,818 vs $147,848 through the 15th — down 20%

More deals (58 vs 52) for less money. September is the month the season turns on: last year it tripled from August and then handed off to a $771K October. You are entering that ramp light.

Deals won, Sep 1–1558  /  52  +12%
Average deal$2,031  /  $2,843  −29%
Full Sep 2025 closed$454,677

03 · When deals close inside the month

You have lost the month-end surge.

Last year's revenue arrived in a hard push over the final ten days — half of September 2025 closed after the 20th, and October's last third alone did $341K. In 2026 the curve has flattened: August's peak moved to mid-month and September so far is front-loaded. Flat months are smaller months.

Days 1–10 Days 11–20 Days 21–31
Closed-won by third of month

The whale days are gone.

Across August and September 2025 your best single day closed $91,000 (Aug 26, 16 deals), followed by the 22nd and 25th — a clear end-of-month close cadence. The best day in the same window of 2026 did $31,000. Nothing has replaced it; the volume is simply spread thinner across more, smaller orders.

04 · Rep trends

One rep's decline is larger than the company's miss.

Closed-won revenue, January 1 through September 15, each year. The company is $89K behind; Paul Sanford alone is $164K behind. Everything else nets out roughly even.

Rep2025 YTDDeals2026 YTDDeals Change

The company total is every closed-won deal, so it runs $50,236 ahead of the rows above — that is 2025 volume booked by two reps who have since left and are no longer listed.

05 · Comparative report

Any rep, month by month, against their own last year.

Eleven current reps closed business in 2025. Pick one to see this year laid over that year, with a written read of what actually changed. January through August compare cleanly; September 2026 is complete only through the 15th, and October onward hasn't happened yet.

—
2025 2026
Closed-won, USD
Month2025Deals2026DealsChange

06 · The forecast

$1.94M in the next fifteen weeks.

2025 finished at $3,307,872 on 1,208 deals. Matching it means closing $1,941,601 between September 16 and December 31 — against $1,852,545 in the same window last year. At today's average order that is 800 deals, 16% more than last year's 688. At last year's average order it is 693 — essentially flat.

Scenario for Sep 16 – Dec 31Window revenueFull-year 2026vs 2025
Flat deal count, deal size stays $2,427$1,669,617$3,035,888−8.2%
Deal count +8% (YTD trend), size stays $2,427$1,803,187$3,169,458−4.2%
Deal count +8%, size recovers to $2,600$1,931,904$3,298,175−0.3%
Flat deal count, size back to 2025's $2,799$1,925,510$3,291,781−0.5%

Recovering $173 of average order value does more than eight percent more selling. Both bottom rows land at parity; only the last one requires no additional deals at all.

Monthly targets to finish level

Last year's distribution applied to the $1.94M you need.

Sep 16 – 30$321,579
October$808,388
November$526,405
December$285,230

Deal-creation targets

Q4 closes from deals opened inside the quarter — median time from create to close is 15 days. These are last year's creation counts, which is the bar.

September218  on pace
October267
November197
December123
RepSep 16 – Dec 31, 2025DealsShare2026 target

07 · What to do

Four moves, in order of impact.

Move 01

Put a floor under average order value

The entire year-over-year gap is $372 of lost order size. Attack it at the quote stage — bundle the second garment, quote the fleece alongside the tee, hold the line on one-off singles. Fleece carries the revenue in fan stores; it is the obvious add.

Worth ~$256K in Q4 alone · closes the full-year gap by itself

Move 02

Rebuild the month-end close push

Last October's final third did $341K — 45% of the month. That cadence is what made Q4, and it has flattened in 2026. Set a close-by date on every open quote and work the last ten days of October, November and December deliberately.

Oct d21–31 is the single largest revenue block in the year

Move 03

Resolve Paul Sanford's territory

Down $163,529 year to date, on 11 fewer deals at a much lower order size. He carried 18.2% of last year's Sep 16 – Dec 31 revenue — $336,363. At his current run rate that comes in near half. Coach or backfill before October, not after.

$336K of last Q4 sits on this one territory

Move 04

Fix the close dates before you forecast again

The open pipeline holds 273 deals worth $517,721, but only $13,750 of it carries an October close date and none carries November or December. A further 160 deals worth $321,955 have close dates already in the past. Q4 is genuinely unforecastable from this data until dates move.

$321,955 stale · 1.7% date-coverage against the October target