SenderFrom: "Compound Sportswear" <cliff@cmpsportswear.com> — verified in Mailchimp us9. Never the account default.
CanvasOuter background pure white. 600px wide, mobile-safe. Dark surrounds are banned (Cliff, 7/15).
LogoTeal main lockup in header at exact ratio (167×38 min). Never below 34px tall, never rebuilt, never cropped.
FooterBuilt. Different. lockup + CMPSPORTSWEAR.COM | 1.866.267.5955 on black. Every send.
Color & TypePantone 311C #24C1DB accent only — mint is banned. Black/white/877C silver. Eurostile heads, DIN body.
ImageryNew-website assets, Elite 8 event library (Drive/CMPSW_MARKETING/EVENT_PHOTOS), or generated teamwear. Never the 2022/24 shoots, never Team GA.
Snippet bankGuaranteed By Opening Day · Custom Mockups In 48 Hours · FREE Online Stores — one per send where it fits the offer.
StructureOne primary CTA per send. Subject + preheader set before export. Alt text on every hero image.